About Chris

Designer.
Builder.
Marketer.

I’m Chris O’Brien, a web, eCommerce, and email marketing specialist in Los Angeles. I combine design and development with campaign execution and customer lifecycle strategy.

My experience spans website design, eCommerce, email marketing, and creative campaigns. I enjoy working across different areas of a project, bringing ideas to life from initial concept to launch.

01

Skills

Web and eCommerce

Shopify, WordPress, Webflow, HTML/CSS, responsive design, product merchandising, campaign landing pages, and ongoing website management.

Design and measurement

Adobe Creative Cloud, Figma, campaign graphics, social and video content, Google Analytics, and performance reporting to guide improvements.

Email and lifecycle

Klaviyo, Mailchimp, email/SMS campaigns, customer segmentation, automated flows, HTML email production, and A/B testing.

Website ManagementProduct MerchandisingEmail and SMSCustomer SegmentationLifecycle AutomationA/B TestingHTML and CSSCampaign DesignAnalytics

02

Work history

Freelance Web Design and DevelopmentPresent

Independent Designer and Developer

Designing and building responsive websites, eCommerce experiences, landing pages, and digital systems for businesses and independent brands.

Kao AestheticsJanuary to April 2026

Social Media Manager

Created and managed polished social and video content for a premium aesthetics practice.

Olive Tree PeopleJune 2025

Email and SMS Specialist

Lifecycle strategy, campaign design, and retention creative for a fast growing beauty brand.

The BudGrower and CaliSuperSoilMay 2021 to June 2025

Web and eCommerce Designer

Managed storefront design, website updates, campaign creative, email marketing, and product education across two connected brands from 2021 to 2025.

NKP Medical Marketing2015 to 2021

Web Designer and Developer

Designed and built digital experiences for medical practices, balancing brand, usability, and business goals.

JumpStart Games2008 to 2015

Web Designer

Designed digital experiences and marketing creative for family entertainment and educational game brands.

03

Education

Bachelor of Science

Web Design and Interactive Media

Art Institute of California, Orange County

Certifications

HubSpot Email Marketing · HubSpot Inbound · HubSpot Digital Marketing · Klaviyo Product Certificate

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